Heidi DeGraffenried standing in a rose top beside a green sofa

Get up and Glow.

For women who jumped into adult roles young, and now find themselves in midlife depleted

Reclaim your
Radiance.

You take such good care of everyone else. If you're running on empty, there's a reason. And there's a way back.

Heidi DeGraffenried Feminine Leadership Expert · Keynote Speaker · Author of The Goddess Code™
Women are giving everything. Women are running on empty. Women are losing their light.

Everyone around them feels it,
and the world is darker because of it.

Be honest with yourself

Does this sound like you?

You got married, had kids, took the responsible job, and took care of what everyone else needed. You did everything you were supposed to do, but you still find:

  • You're harder on yourself than you'd ever be on a friend.
  • You carry everything on your own, as if it's all up to you.
  • You second-guess every decision you make.
  • You hide the parts of yourself that don't seem to fit.
  • You've given your power away just to keep the peace.
  • You give and give, but you can't let anything in.
  • You're living by someone else's definition of success.
If even one of these sounds like you

You're depleted
because you're disconnected.

It's not about more lists.
It's about more listening.

Intuition is your superpower, and it's individual. No one else can hear it for you, and it's been waiting for you all along.

The way back

Three steps home to yourself

1Reconnect

Drop your anchor

Stop drifting. Come out of your busy head, down to your heart, and into your center, where your intuition lives.

2Reclaim

Turn your keys

The seven keys of The Goddess Code™ take you back to each part of yourself you've lost touch with.

3Lead

Get up and Glow

Lead your life, your work, and your relationships from who you truly are.

G·O·D·D·E·S·S

The Goddess Code™: seven ways back to yourself

Disconnection doesn't happen all at once, and coming home doesn't either. Each key is a place you've lost touch with yourself, and the way back to it.

G

Girlfriend Rule

Harder on yourself than anyoneCome back to your heart
O

Open Connection

Carrying it all on your ownCome back to Source
D

Deep Trust

Second-guessing everythingCome back to your inner knowing
D

Darkness & Shadows

Hiding parts of yourselfCome back to your whole self
E

Empowered & Embodied

Giving your power awayCome back to your body and your power
S

Spiritual Sexuality

Giving, but never receivingCome back to receiving
S

Signature Success

Living someone else's definitionCome back to what lights you up

Which key should you turn first?

Find out
Heidi DeGraffenried laughing on a green sofa
Turn each key

Less force.
More life force.

Stop forcing your life, and start living from your life force. Your intuition, your wisdom, and your rest were never soft extras. They're your advantage.

  • Intuition tells you what is true.
  • Wisdom tells you what to do with it.
  • Rest helps you feel settled in your authentic knowing.

Together, they lead to radiance, magnetism, and creativity that lights you up. That's the Feminine Advantage.

Life is better when you show up shiny!

In their words

What women say

Heidi has such a calm way of coaching and empowering people to step into alignment with the identity they want to create. I was truly blown away. I was working through issues with her and by the end of the day everything had shifted. Heidi has incredible talents and her work has the power to create lasting transformation.
Talia R.
If I had to describe my experience in one word, it would be transformational. I have appreciated Heidi's knowledge, understanding, and compassion. Heidi has helped me come back to who I am and who I want to be.
Robi M.
When I worked with Heidi I found her to be safe, kind, and deeply intuitive. I also saw this fierce, authentic power that was refreshing. Heidi is an awesome force. She will help you open your mind and your world! Heidi is the real deal. If you want to heal, get stronger, and find your awesomeness, check her out!
Sheri N.
My experience with Heidi was inexplicably amazing! I felt completely relaxed in every way. I was reminded of and felt the pure love God has for me and for all of us. It was just what I needed, and one of the best experiences I've ever had.
Michele T.
Free · about 8 minutes

Are you depleted, or disconnected?

The Goddess Keys assessment shows you which of the seven keys to turn first, with one simple practice to start today and your own mantra.

Take the Goddess Keys Assessment 28 statements · results on screen and in your inbox
Heidi DeGraffenried
Hello, I'm Heidi

I did everything I was supposed to do, too.

I jumped into adult roles young and did all the "right" things. Along the way, I quietly shut down my own intuition to keep the peace. Then I had a physical breakdown that led to an emotional breakthrough, and it took me from surviving to thriving. Coming home to my intuition changed everything.

Now, as the founder of She Rise Center, author of The Goddess Code™, and a certified neuroscience coach with a wicked cool connection to intuition, I help women in midlife drop their anchor, reconnect with their intuition, and lead with the feminine advantage.

Clients call me the Glow Guru because of my ability to find and unlock what lights them up inside.

The Glow GuruAuthor, The Goddess Code™Founder, She Rise CenterKeynote speakerFeminine leadership coach
For event hosts

Bring a talk that glows to your stage

Heidi speaks to companies, women's leadership groups, networking organizations, and retreats. Every talk ends with a practice your audience can use the same day.

Most requested

The Feminine Advantage

How understanding feminine strengths, and applying them, creates an advantage in leadership, at work, and in relationships.

  • Leadership: lead with more influence by pairing intuition and connection with decisive action
  • Professional: work better together by drawing on complementary strengths
  • Relational: build stronger relationships through listening, receiving, and clear boundaries

Includes a live Drop Your Anchor practice and a free Goddess Keys assessment for every attendee.

New keynote

The Radiance Reset

Your midlife glow-up

Remember the glow-up? As girls, we went from greasy to gorgeous almost overnight as we developed and blossomed. Midlife brings a second one. When women are no longer biologically driven to pour all their energy into nurturing others, that energy can finally come home. This talk shows women how to reclaim it, and why midlife is the perfect time for a glow-up.

  • Reframe midlife as a beginning, not a decline
  • Give yourself some TLC: Trust, Love, and Connection, so you're glowing from the inside out
  • Leave glowing with a simple practice to start the same day
Event hosts

Want my speaker kit?

Bios, headshots, an introduction, and full details for The Feminine Advantage and The Radiance Reset, ready for your event page.

See the speaker kit
Where to begin

Come home at your own pace

The book

The Goddess Code™

The seven keys, in Heidi's own words.

Get your copy →
$27 · Self-paced

The Goddess Code Unlocked

Video lessons and practices for all seven keys.

Join the waitlist →
$97/month · Starts Jan 2027

Rise Inner Circle

Twice-monthly calls with Heidi and a circle of women coming home together.

Join the waitlist →
8 weeks · One-on-one

The Deep Dive

Eight weekly 90-minute sessions with Heidi. Limited spots.

Request a free 30-minute call →
Heidi DeGraffenried sitting on the floor in a white blouse, smiling and looking up
Small retreats

Come away.
Come home.

A few days, a small circle of women, and space to finally hear yourself again. Heidi hosts intimate retreats with rest, real conversation, and the Goddess Code practices woven through each day.

  • A small group, so you're truly seen
  • Rest that's built in, not squeezed in
  • Practices you take home with you

Join the retreat waitlist

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You'll be the first to hear dates and locations. Joining the waitlist doesn't commit you to anything.

A gift for you

Here is your permission to do something for yourself.

Get my free one-page guide, What Do I Want This Week? Three questions will help you choose one thing for yourself and make time for it.

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where Soft meets Strong

It's time for the Wise to Rise.

Get up and Glow.